What are Google Algorithms?
Google’s algorithms are a complex scheme used to retrieve data from its search index and spontaneously deliver the best possible results for a query. The search engine uses algorithms and numerous ranking factors to deliver webpages ranked by relevance on its search engine results pages (SERPs).
In its early years, Google only made a few updates to its algorithms. Now, Google makes thousands of changes every year.
Most of these updates are so slight that they go entirely unnoticed. However, on occasion, the search engine rolls out notable algorithmic updates that significantly impact the SERPs, such as:
· Fred
· Intrusive Interstitials Update
· Mobilegeddon
· RankBrain
· Panda
· Penguin
· Hummingbird
· Pigeon
· Payday
· EMD (Exact Match Domain)
· Page Layout Algorithm
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